Triumph has revealed an all-new triple powered middleweight sports bike for 2024. The Daytona 660 delivers thrilling sports performance, a dynamic ride and the highest quality, capability and specification in its class.
Triumph has revealed an all-new triple powered middleweight sports bike for 2024. The Daytona 660 delivers thrilling sports performance, a dynamic ride and the highest quality, capability and specification in its class.
A major step-up in performance, capability, and technology, to match its legendary triple powered character – this is the new definitive streetfighter.
660 cc
ENGINE
95
PS PEAK POWER
69
NM PEAK TORQUE
10000
MILES SERVICE
GAME ON
Offering the perfect blend of performance, agility, and pure exhilaration — the Daytona 660 is built to take on any road.
DAYTONA 660 KEY FEATURES
TRIPLE ADVANTAGE
The perfect combination of low-down torque, thrilling top-end and unrivalled character, the Daytona’s triple delivers 95PS at 11,250rpm with a hair-raising 12,650rpm redline. And with more than 80% of its 69Nm of peak torque available from just 3,125rpm when it comes to flexibility, the Daytona 660 is at the top of its game.
PERFECT BALANCE
With a dedicated sports frame, top quality Showa 41mm USD, big-piston front forks and a Showa rear suspension unit, the Daytona delivers an easy and agile ride. The rear suspension also features remote hydraulic preload adjustment for quick set-up adjustments.
COMFORT & CONTROL
With racy clip-on bars positioned above the top yoke and pegs placed for the optimum balance of comfort and cornering clearance, the Daytona 660’s natural riding position provides the perfect balance for confident and dynamic sports riding.
ALWAYS OPTIMISED
The Daytona 660’s ride-by-wire throttle delivers instant and precise response and allows for three riding modes; Sport, Road and Rain. These adjust throttle response, as well as ABS and Traction Control settings to ensure optimum power delivery, traction and the confidence to exploit the Daytona’s thrilling potential on every ride.
Triumph - Buying Your New Daytona 660 Just Got Easier
Ticket to ride
NEW RIDER INITIATIVE
Ticket to ride
This is your opportunity as a new rider to join the Triumph family and get started on your motorcycling journey.
Triumph’s Ticket to Ride initiative offers riders who have passed their motorcycle test within the last 12 months to claim up to £500 contribution towards the purchase of selected new Triumphs.
Once you have presented your qualifying pass certificate to a dealer staff member, you will receive either:
£500 contribution on: Tiger Sport 800, Tiger Sport 660, Street Triple 765 R, Trident 660, Daytona 660, Speed Twin 900, Bonneville T100 & Scrambler 900.
£250 contribution on: Speed 400 & Scrambler 400 X.
The Ticket to Ride campaign is available at Blade Motorcycles.
What is the Ticket to Ride initiative?
Ticket to Ride initiative offers riders who have passed their motorcycle test within the last 12 months to claim up to £500 contribution towards the purchase of selected new Triumphs:
£500 contribution on: Tiger Sport 800, Tiger Sport 660, Street Triple 765 R, Trident 660, Daytona 660, Speed Twin 900, Bonneville T100 & Scrambler 900.
£250 contribution on: Speed 400 & Scrambler 400 X.
Who is eligible for Ticket to Ride?
Any rider who has passed their motorcycle test within the past 12 months is eligible for the Ticket to Ride offer.
How to claim my contribution?
To claim your contribution, simply visit Blade Motorcycles and present your motorcycle test pass certificate. The dealer will then deduct the contribution from the purchase price of your new qualifying Triumph.
Responsive low-down torque, thrilling mid-range, and a searing top end with a hair-raising soundtrack – the Daytona’s signature triple delivers the best of all worlds.
Clean lines, intuitive agility and focused sports handling meet thrilling triple-powered performance to deliver pure exhilaration and now with a £600 saving off the on the road price and free Triumph Shift Assist.
TERMS AND CONDITIONS
Offer valid on new Triumph Daytona 660 models ordered and registered between 01/01/2026 and 31/03/2026, or while stocks last. Up to £600 price or finance deposit contribution from Triumph Motorcycles UK Ltd applied to reduce the purchase price to £7,995. RRP previously £8,595. Available at participating UK authorised Triumph dealerships only. Subject to availability. Not redeemable for cash. On-the-road price shown includes VAT, delivery, registration, and license fees. Triumph Motorcycles UK Ltd reserves the right to amend or withdraw this offer at any time without prior notice and price may vary at dealerships.
Free Triumph Shift Assist can be used in addition to current offers, and is conditional on purchasing and registering a Triumph new model year Daytona 660, excluding special or limited editions, by 31.03.2026
With all offers, no cash, alternative accessories, goods or services are available.
Blade Motor Cycles Ltd is a trading style of Blade Motor Cycles Ltd who is acting as a credit broker and not a lender.
Credit is subject to status, UK residents aged 18+. Triumph TriStar
is a trading style of Santander Consumer Finance Plc, Santander House,
Station Road, Redhill, RH1 1SR
Triumph Motorcycles Ltd is a credit broker and not a lender. Triumph
Motorcycles Ltd introduces you to a dealer which acts as a credit broker
in its own right. That dealer may go on to introduce you to Santander
Consumer Finance Plc as lender. Triumph Motorcycles
Ltd will receive a payment as result of these introductions. This will
be a percentage of advance. This means the more you borrow, the more
commission we receive. Triumph Motorcycles Ltd will also receive a
payment from Santander Consumer Finance Plc to help
with the cost of promoting its products. The payments will be the same,
no matter what interest rate that you pay.
In order to reserve this Triumph DAYTONA 660, you can place a fully refundable deposit of £99. Simply click on the button below to proceed via a secure, one time and fully refundable payment of £99.
Blade Motor Cycles Limited an Appointed Representative of Automotive Compliance Ltd who is authorised and regulated by the Financial Conduct Authority (FCA No. 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows Blade Motor Cycles Limited to act as a credit broker, not a lender, for the introduction to a limited number of lenders, and to act as an agent on behalf of the insurer for insurance distribution activities only.
We are a credit broker and not a lender. We can introduce you to a carefully selected panel of lenders, which includes manufacturer lenders linked directly to the franchises that we represent. We act on behalf of the lender for this introduction and not as your agent. We are not impartial, and we are not an independent financial advisor.
Our approach is to introduce you first to the manufacturer lender linked directly to the particular franchise you are purchasing your vehicle from, who are usually able to offer the best available package for you, taking into account both interest rates and other contributions. If they are unable to make you an offer of finance, we then seek to introduce you to whichever of the other lenders on our panel is able to make the next most suitable offer of finance for you. Our aim is to secure a suitable finance agreement for you that enables you to achieve your financial objectives. If you purchase a vehicle, in the majority of cases, we will receive a commission from your lender for introducing you to them which is either a fixed fee, or a fixed percentage of the amount that you borrow. This may be linked to the vehicle model you purchase.
Different lenders pay different commissions for such introductions, and manufacturer lenders linked directly to the franchises that we represent may also provide preferential rates to us for the funding of our vehicle stock and also provide financial support for our training and marketing. But any such amounts they and other lenders pay us will not affect the amounts you pay under your finance agreement; however, you will be contributing towards the commission paid to us with the interest collected on your repayments. Before we propose you to a potential lender, we will inform you of the likely amount of commission we will receive and seek your consent to receive this commission. The exact amount of commission that we will receive will be confirmed prior to you signing your finance agreement.
All finance applications are subject to status, terms and conditions apply, UK residents only, 18s or over. Guarantees may be required.