Why Choose Cheltenham Harley-Davidson® – Your Official Dealer in Gloucestershire
POSTED: 09/09/2025
Why Choose Cheltenham Harley-Davidson® – Your Official Dealer in Gloucestershire
For more than a century, Harley-Davidson® has stood as the global symbol of freedom, individuality, and American motorcycling heritage. For riders in Gloucestershire and the surrounding areas, that heritage is alive and thriving at Cheltenham Harley-Davidson®, your official authorised dealership. Whether you are exploring Harley-Davidson® ownership for the first time or are a long-standing enthusiast, Cheltenham Harley-Davidson® provides everything you need: Harley motorcycles for sale, H-D® certified servicing, genuine parts and accessories, and a welcoming community of passionate riders.
The Harley-Davidson® Experience in Cheltenham
Owning a Harley-Davidson® is about far more than transportation, it’s a lifestyle. At Cheltenham Harley-Davidson®, we understand the unique connection between rider and machine. From the unmistakable V-Twin rumble to the timeless styling of each motorcycle, our dealership ensures you experience Harley-Davidson® in its purest form.
As an authorised Harley-Davidson® dealer, we represent the brand’s values of craftsmanship, heritage, and innovation, delivering both iconic cruisers and modern performance machines tailored to today’s riders.
A Comprehensive Range of Motorcycles
Cheltenham Harley-Davidson® offers a wide selection of Harley-Davidson motorcycles for sale in the UK, including:
Sport range
Agile, performance-focused models like the Nightster™ and Sportster® S.
Cruiser range
Classic silhouettes such as the Fat Boy® 114 and Low Rider® S.
Grand American Touring
The ultimate long-distance machines, built for comfort and prestige.
Adventure Touring
The groundbreaking Pan America™ 1250, Harley-Davidson’s entry into global adventure riding.
Whether you are searching for a new or H-D Certified™ Approved Used motorcycles, our knowledgeable team will help you find the perfect model to suit your riding style
Harley-Davidson In stock
HARLEY-DAVIDSON STREET GLIDE SPECIAL
HARLEY-DAVIDSON LOW RIDER ST
HARLEY-DAVIDSON NIGHTSTER 975
HARLEY-DAVIDSON SOFTAIL FXFBS FAT BOB 114
HARLEY-DAVIDSON SPORTSTER XL1200XS FORTY-EIGHT SPECIAL
HARLEY-DAVIDSON SOFTAIL FXFBS FAT BOB 114
Expert Servicing and Certified Technicians
Maintaining your Harley-Davidson® is as important as choosing the right model. At Cheltenham Harley-Davidson®, all servicing is carried out by H-D® certified technicians, trained to the highest factory standards. From routine maintenance to customisation, you can trust that your motorcycle is in expert hands.
We also stock a wide range of genuine Harley-Davidson® parts and accessories, ensuring every upgrade or repair preserves the integrity and performance of your motorcycle.
The Harley-Davidson® Community
When you purchase a Harley-Davidson®, you are joining a global community united by passion for the open road. Cheltenham Harley-Davidson® is proud to support local Harley Owners Group® (H.O.G.®) chapters, bringing together riders across Gloucestershire and beyond. Events, rides, and social gatherings provide opportunities to share the Harley-Davidson® lifestyle with like-minded enthusiasts.
- Status as an authorised Harley-Davidson® dealer
- A wide selection of new and H-D Certified™ Approved Used Harley-Davidson motorcycles for sale
- Expert servicing by H-D® certified technicians
- Genuine Harley-Davidson® parts, motor-accessories, and apparel
- Test rides and tailored finance solutions
- A welcoming rider community
Harley-Davidson® is about more than machines, it’s about freedom, heritage, and individuality.
At Cheltenham Harley-Davidson®, we bring that spirit to life for every rider who steps through our doors.
Cheltenham Harley-Davidson®
Find us: 593 Princess Elizabeth Way, Cheltenham GL51 7PA - 01242 240570
#harleydavidson
Heritage Automotive | 03142712 |
16 Lower Road, Churchfields, Salisbury,
Wiltshire, SP2 7QD
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Opening times
SalesMonday - Friday: 09:00 - 18:00
Saturday: 09:00 - 17:00
Sunday: Closed
Service
Abingdon:
Monday - Friday: 09:00 - 17:00
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Monday - Friday 08:30 - 17:00
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8.30am – 5.30pm
Saturday: 09:00 - 17:00
Cheltenham: Harley-Davidson®
Monday - Friday: 8:30 - 17:00
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Blade Motor Cycles Limited an Appointed Representative of Automotive Compliance Ltd who is authorised and regulated by the Financial Conduct Authority (FCA No. 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows Blade Motor Cycles Limited to act as a credit broker, not a lender, for the introduction to a limited number of lenders, and to act as an agent on behalf of the insurer for insurance distribution activities only.
We are a credit broker and not a lender. We can introduce you to a carefully selected panel of lenders, which includes manufacturer lenders linked directly to the franchises that we represent. We act on behalf of the lender for this introduction and not as your agent. We are not impartial, and we are not an independent financial advisor.
Our approach is to introduce you first to the manufacturer lender linked directly to the particular franchise you are purchasing your vehicle from, who are usually able to offer the best available package for you, taking into account both interest rates and other contributions. If they are unable to make you an offer of finance, we then seek to introduce you to whichever of the other lenders on our panel is able to make the next most suitable offer of finance for you. Our aim is to secure a suitable finance agreement for you that enables you to achieve your financial objectives. If you purchase a vehicle, in the majority of cases, we will receive a commission from your lender for introducing you to them which is either a fixed fee, or a fixed percentage of the amount that you borrow. This may be linked to the vehicle model you purchase.
Different lenders pay different commissions for such introductions, and manufacturer lenders linked directly to the franchises that we represent may also provide preferential rates to us for the funding of our vehicle stock and also provide financial support for our training and marketing. But any such amounts they and other lenders pay us will not affect the amounts you pay under your finance agreement; however, you will be contributing towards the commission paid to us with the interest collected on your repayments. Before we propose you to a potential lender, we will inform you of the likely amount of commission we will receive and seek your consent to receive this commission. The exact amount of commission that we will receive will be confirmed prior to you signing your finance agreement.
All finance applications are subject to status, terms and conditions apply, UK residents only, 18s or over. Guarantees may be required.